Qualitative research often contains intangible information recorded during interviews or focus groups from spontaneous opinion of the general public. The qualitative researcher is often left with data recorded either in audio or audiovisual formats. It is therefore necessary to create written transcripts of each recording because it is easier to analyze written data. Transcription requires a great deal of scrupulous work, but it is crucial to the qualitative research process. Why wade through hours of recorded market research when you could have spent it more productively on your analysis?

Daily Transcription®, one of the most preferred digital transcription service providers in North America, lets you focus on your core business activities rather than worrying about the documentation process. We operate with a team of professional, seasoned and trained market research transcriptionists, ready to deliver on the fly and accurate verbatim transcriptions of focus group discussions, telephone surveys, one on one interviews, etc. at the timeframe you require, for a fraction of the price of our competitors.

Transcription professionals at Daily Transcription ® know that inappropriate or inadequate preparation of transcripts from audio or digital recordings can delay or negatively affect the analysis process. We recognize the significance of every participant’s views, comments and thoughts in the audio or video - that's why we adhere to the principle of delivering transcripts with the highest accuracy - to deliver data that drives results.

Daily Transcription® has a rich portfolio and has done qualitative research transcriptions for companies such as Norton Anti-Virus, Kindle, and Netbooks, to name just a few. We accept and transcribe virtually all kinds of audio and video recording formats including:

• Audio Digital Including but not restricted to: .WMA, .MP3, .WAV
• Video Digital Including but not restricted to: .WMV, .AVI, .MPEG's
• Transcription from CD, DVD and mini disc

Transcription charges can be steep because it is a lot more complicated than copy typing, but that doesn't mean you can't find transcription services within your means. At Daily Transcription, we strive to produce professional budgeted transcriptions. That's why we committed to invest in software that allows deciphering LTC -MP3s. Using sophisticated software, Daily Transcription is able to decipher the analog time codes tracks in the file giving the transcriptionist a way to read frame accurate time codes.

Daily Transcription® corresponds to the standards and basic rules of digital transcription. We pay close attention to the things that can easily be overlooked. For example:

• We focus on eliminating missing or misinterpreting difficult words and complicated phrases.
• We are able to differentiate the different voices on the recordings..
• Quality control is priority #1. We double and triple check each transcription using multiple professionals.
• We can even provide focus group transcription verbatim if you require us.

Get your qualitative research transcribed today for a better market analysis! Our professionals are itching to get their hands on any transcription project you may have.

Did you know Daily Transcription® offers Focus Group Transcription Services and Interview Transcription Services as well?

Accuracy and high quality are the standard we strive for. Contact us for a FREE, no obligation quote on your qualitative research transcription project today!